Shifting Focus: Generational Perspectives of Contact Lenses & Eye Care
November 30, 2025
In-Depth Report Analyzes How Gen Z, Millennials, and Gen X Evaluate Eye Care Providers, Practices & Products; Offers Guidance to
Contact Lens Institute (CLI) is the U.S. industry association leading initiatives that properly assess, enhance, promote and balance contact lens and lens care industry welfare and growth—including the safe use of products in the marketplace.
Stay informed with the latest developments and innovations in the world of contact lenses and lens care products.
In-Depth Report Analyzes How Gen Z, Millennials, and Gen X Evaluate Eye Care Providers, Practices & Products; Offers Guidance to
The 20/20 Podcast has published a special episode that dives into how Gen Z perceives contact lenses, based on new
Latest Contact Lens Institute Data Also Illustrates Younger Patients More Inspired by Product Advancements; Offers Opportunities to Better Engage Current
The See Tomorrow initiative collects, analyzes and shares the latest data and insights surrounding consumer and professional beliefs and behaviors about vision and eye care, disseminated through published reports, digital events and online resources.
The EASY Way (Eyes, Awareness, Safety and You) initiative comprises three simplified contact lens wear and care tips, with infographics and additional digital resources for eye care professionals and staff to use in their practices.
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